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Insadong
Insadong

Insadong Tours and Activities

star-5
1,274 Reviews

Insadong is Seoul’s cultural and artistic hub, as well as the place to shop for local crafts, visit a traditional Korean tea shop, or catch an impromptu street performance. The neighborhood, located in the Jongno-gu district, offers one of the largest antiques and craft markets in the country, with many shops and cafés housed in historic buildings.

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Insa-dong, Jongno-gu
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Full Day Small-Group Royal Palace and Seoul Tour

Full Day Small-Group Royal Palace and Seoul Tour

star-4.5
46
Explore the highlights of Seoul on a full-day tour with an informative guide. Highlights include Jogyesa Temple, the Blue House, the royal guard changing ceremony at Gwanghwamun Gate, and tours of Gyeongbokgung Palace and Changdeokgung Palace, which is a UNESCO World Heritage Site. Take in traditional culture at the National Folk Museum, Insadong Antique Street, and at Namdaemun Gate and Namdaemun Market. Includes lunch, entrance fees, and hotel pickup and drop-off.
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  • 8 hours
  • Free Cancellation
  • Taking safety measures
From
$76.93
From
$76.93
Taking safety measures

DMZ Past and Present: Korean Demilitarized Zone Tour from Seoul

DMZ Past and Present: Korean Demilitarized Zone Tour from Seoul

star-4
285
Travel to the Korean Demilitarized Zone to see the border that divides North and South Korea on this guided adventure from Seoul. Learn about the troubled history of the country, from the time of the Korean War to modern day. Visit Imjingak Park, the Freedom Bridge, the Third Infiltration Tunnel and the DMZ Museum. Plus, look across the DMZ into North Korea from the Dora Observatory. Lunch (if option selected), all the necessary entrance fees and a hotel pickup are included.
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  • 8 hours 30 minutes
  • Free Cancellation
  • Taking safety measures
From
$75.00
From
$75.00
Taking safety measures

Small-Group Korean Night Food Tour

Small-Group Korean Night Food Tour

star-4.5
277
Learn about Korea’s culinary culture on this tasting tour of Seoul. Stroll through the streets with an expert in local cuisine, stopping at local food stalls and eateries plus a food market or village. Sample a variety of foods like Korean barbecue, savory pancakes, and spicy rice cake stew. Wash it all down with alcoholic beverages such as Korean rice wine and soju (distilled liquor). Your guided small-group walking tour covers plenty of ground in the bustling district of Jongno-gu, with numbers limited to 12 people.
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  • 3 to 4 hours
  • Free Cancellation
From
$106.79
From
$106.79

Drinking and Eating through the Alleys of Seoul

Drinking and Eating through the Alleys of Seoul

star-5
66
THIS TOUR IS DIFFERENT THAN OTHER TOURS! I focus on food and drinks. The main focus is drinking at each spot while we eat some outstanding food. I provide 5 hour tours. I will be taking you around the neighborhood that has the best food in Seoul, HANDS DOWN! There are tiny alleys that even Koreans don't know about! I have taken many people around here including my native Korean friends and they will agree that it is the best of the best! I promise you won't be disappointed in this tour. Just make sure to bring a huge appetite since we will be trying a ton of dishes! I do not take you to places that you will be able to find on google or are commercialized. I take you to places you would typically not be able to go to on your own.
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  • 5 hours
  • Free Cancellation
From
$70.00
From
$70.00

Seoul City Private Full-Day Tour Including Lunch

Seoul City Private Full-Day Tour Including Lunch

star-5
110
Join this privately led tour of Seoul and discover some of South Korea's renowned cultural gems. See the Royal Guard Changing Ceremony and tour Gyeongbokgung Palace; stroll around Bukchon Hanok Village and Insadong; and visit Jogyesa Temple and N Seoul Tower. The full-day itinerary will lead you through the ages, from ancient city to modern-day capital.
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  • 8 hours
  • Free Cancellation
From
$204.11
Price varies by group size
From
$204.11
Price varies by group size

Historic Jongro District Authentic Food Tour in Seoul

Historic Jongro District Authentic Food Tour in Seoul

star-5
69
Immerse yourself in the culinary and drinking culture of Seoul's historic Jongro District on this evening walking tour. Follow a guide to three different local restaurants to try traditional dishes such as chicken stew, Budaejjigae, pancakes, and Korean barbecue. Learn about the traditional foods served here, as well as the history of the district, through the guide's in-depth commentary. Limited to a small group of 10 people or fewer, this tour provides personalized attention and an intimate atmosphere.
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  • 3 hours
  • Free Cancellation
From
$81.03
Price varies by group size
From
$81.03
Price varies by group size

Seoul City Sightseeing Tour Including Gyeongbokgung Palace, N Seoul Tower, and Namsangol Hanok Village

Seoul City Sightseeing Tour Including Gyeongbokgung Palace, N Seoul Tower, and Namsangol Hanok Village

star-4
65
This full-day sightseeing tour of Seoul showcases the best of Korea’s history, culture, and traditions. Led by a guide, see the city’s major landmarks, including Jogyesa Temple and Gyeongbokgung Palace, National Folk Museum, N Seoul Tower, and Namsangol Hanok Village. Watch the changing of the guards during a stop at Gwanghwamun Gate and enjoy a traditional Korean lunch with your fellow travelers in Insadong. Your full-day tour also includes a stop at a traditional ginseng center.
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  • 8 hours
  • Free Cancellation
  • Taking safety measures
From
$90.00
From
$90.00
Taking safety measures

Favorite Full Day Tour (Seoul City-Nanta Show)

Favorite Full Day Tour (Seoul City-Nanta Show)

star-5
3
With thousands of years of rich history and a vibrant cultural scene of music and theater, Seoul is a city which certainly packs a punch. On this tour, visit historic attractions including 14th-century Gyeongbok Palace and the Jogyesa temple—with round-trip travel from central Seoul included. Delve into Joseon-era history, then catch a performance of Nanta—the action-packed Korean comedy show capturing hearts across the world.
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  • 9 hours 30 minutes
  • Free Cancellation
  • Taking safety measures
From
$125.00
From
$125.00
Taking safety measures

Korean Palace and Market Tour in Seoul Including Insadong and Gyeongbokgung Palace

Korean Palace and Market Tour in Seoul Including Insadong and Gyeongbokgung Palace

star-4
125
Discover the history and cultural traditions of Korea on this full-day tour of Seoul’s palaces and markets. Visit Gyeongbokgung Palace including its National Folklore Museum, and see Jogyesa Buddhist Temple and Changdeokgung Palace, a UNESCO World Heritage site. Your informative guide accompanies you to Insadong and Namdaemun to explore these bustling local markets on foot. Enjoy a Korean lunch and convenient round-trip coach transport from your hotel.
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  • 8 hours 30 minutes
  • Free Cancellation
  • Taking safety measures
From
$84.11
From
$84.11
Taking safety measures

Korean History & Heritage Tour

Korean History & Heritage Tour

star-5
43
Explore the Culture & Heritage side of Seoul, visiting the beautiful Gangbuk area were most of the traditional tourists sites are located. By the end, you will be an expert on Korean traditional architecture and the history of the Korean people. Book now to get a feel for Koreans lived during the Joseon Dynasty period (1392AD - 1919AD)
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  • 7 hours
  • Free Cancellation
From
$435.90
per group
From
$435.90
per group

Best Walking Tour- City Adventure All in Oneday

Best Walking Tour- City Adventure All in Oneday

star-5
25
Discover Seoul on this full or half-day walking tour, including Namdaemun Market, Mt Namsan and Myeongdong Street. Follow your guide to Namdaemun Gate, explore the traditional marketplace and gain insight into Joseon Dynasty history. Then travel by bus up Mt Namsan for panoramic views before strolling around Palgakjeong and riding the cable car down to Myeongdong Street. If you choose the full-day option, continue on for a Korean lunch and guided stops at Deoksugung Palace and Seoul Museum of History, concluding with a 75-minute performance at Jeongdong Theater.
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  • 3 hours
  • Free Cancellation
From
$121.80
From
$121.80

Full-Day Palace Tour in Seoul

Full-Day Palace Tour in Seoul

star-4.5
21
Seoul’s royal palaces and ancient temples are widely considered among the city’s top attractions, shining a light on thousands of years of royal and spiritual history. On this tour, visit sites including UNESCO–listed Changdeok Palace and the Jogyesa Temple in comfort by air-conditioned coach. With entry fees, lunch, and pickup and drop-off your Seoul hotel included, relax and delve into South Korean history.
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  • 8 hours
  • Free Cancellation
  • Taking safety measures
From
$82.00
From
$82.00
Taking safety measures

Highlights & Hidden Gems With Locals: Best of Seoul Private Tour

Highlights & Hidden Gems With Locals: Best of Seoul Private Tour

star-5
21
This is not just another city tour; this is the best of Seoul from a unique perspective! Get to know Seoul on a city tour that gives you the perfect overview, with city highlights, hidden gems, storytelling, and a local treat - this tour has it all! Forget about big touristy groups and the crowds; it's time to see Seoul at its best but from the eyes of a local. Check out main landmarks like Gwangjang Market, Jogyesa Temple, Bukchon Hanok village and uncover hidden gems and city secrets with the help of a knowledgeable local guide. And the cherry on top, a local treat is included. Withlocals Highlights & Hidden Gems Private City Tour™ is one of Withlocals' signature tours available in major cities worldwide. We work with passionate local guides who earn a fair fee. We support local economies by only offering local produce and prevent over-tourism with only small non-intrusive groups. Our tours are carbon-neutral and away from the standard tourist routes.
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  • 3 hours
  • Free Cancellation
  • Taking safety measures
From
$69.21
Price varies by group size
From
$69.21
Price varies by group size
Taking safety measures

Full-day Customizable Private Seoul Highlight Tour with Hanbok Experience

Full-day Customizable Private Seoul Highlight Tour with Hanbok Experience

star-5
19
Discover the wonders of Korea's past and present on a private full-day tour of Seoul. Choose a provided itinerary, with visits to Gyeongbokgung Palace, Insadong, and Bukchon Hanok Village, or create your own. You can also rent a hanbok (traditional Korean clothing), which is perfect for photographs around the capital. Wherever you go and whatever you do, private transportation is at your disposal.
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  • 8 to 10 hours
  • Free Cancellation
From
$328.21
From
$328.21

Full Day- Essential Seoul City Tour & Gourmet Tour(including Lunch and Dinner)

Full Day- Essential Seoul City Tour & Gourmet Tour(including Lunch and Dinner)

star-5
13
This full-day tour offers a comprehensive overview of Seoul and is an excellent choice for first-time visitors. Highlights include Gyeongbokgung Palace, Tongin Market, Insadong, Gwangjang Market, and Cheonggyecheon, a man-made eco-waterway built on the site of a former stream. You won’t go hungry on this tour—lunch and dinner are included.
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  • 9 hours
  • Free Cancellation
From
$249.00
Price varies by group size
From
$249.00
Price varies by group size

Sample Alcohol Tasting at Brew Master's Workshop & Dinner with Magkeolli

Sample Alcohol Tasting at Brew Master's Workshop & Dinner with Magkeolli

star-5
12
Satisfy your thirst for traditional Korean alcohols, during this guided tour and tasting. Meet an artisan brewmaster and distiller, who teaches you about the time-honored traditional process of making Soju, Yakju, and Makgeolli from rice. Eat a homemade Korean meal accompanied by Makgeolli. This small-group tour, maximum of 12 people, ensures an intimate atmosphere and the opportunity to ask questions.
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  • 3 hours
  • Free Cancellation
From
$120.00
From
$120.00

Color Pool Museum

Color Pool Museum

star-5
11
Color Pool Museum is a trendy place for friends and families with everlasting photo memories There are 9 different themes with colorful playgrounds where you can find your own color, and have fun. You can take a picture of your life in the different colorful pools or swing on giant donuts.
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  • 1 hour 30 minutes
  • Free Cancellation
From
$12.50
From
$12.50

Traditional Seoul Gourmet Tour in Bukchon & Insadong

Traditional Seoul Gourmet Tour in Bukchon & Insadong

star-5
9
Not understanding Korean can sometimes mean that first-time visitors miss out on the best of Seoul’s culinary scene. Dive straight into Korean cuisine on a culture- and food-focused tour that provides a perfect introduction for first-time visitors. Exploring on foot means that you’ll get a more intimate glimpse into the area, while the insider knowledge of a guide ensures you make the most of your stay in South Korea.
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  • 3 hours
  • Free Cancellation
From
$101.54
From
$101.54

Best of Seoul Tour in the Afternoon

Best of Seoul Tour in the Afternoon

star-4.5
9
Make the most of your limited time in Seoul on a 3.5-hour afternoon sightseeing tour to three of the city’s main attractions. The excursion is a great opportunity to get all of your souvenir shopping done and not have to worry about carrying everything on the subway. Travel comfortably by all-inclusive transportation from your hotel to the 15th-century Changdeokgung Palace, Insadong Arts and Crafts Market, and Namdaemun Traditional Market.
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  • 4 hours 30 minutes
  • Free Cancellation
  • Taking safety measures
From
$37.00
From
$37.00
Taking safety measures

Seoul Afternoon Tour Including Changdeokgung Palace and Namdaemun Market

Seoul Afternoon Tour Including Changdeokgung Palace and Namdaemun Market

star-4
7
This half-day Seoul sightseeing itinerary continues with a tour of the Changdeokgung Palace, a UNESCO World Heritage Site, and Namsangol Hanok Village. Browse for goods along Insadong Street and Namdaemun Market, with views of the beautiful Sungnyemun Gate.
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  • 4 hours
  • Free Cancellation
From
$51.29
From
$51.29

Night Shopping Tour in Seoul

Night Shopping Tour in Seoul

star-4
7
Shop till you drop in the South Korean capital and sample the flavors the locals love on this 4.5-hour night shopping tour in Seoul. Hit up the fashionable Myeongdong shopping area with a guide, and mingle with the district’s many locals and foreigners. During your tour, indulge yourself in a little retail therapy and browse the rails for the latest trends. Delve into the Dongtaemun district — a part of town that never sleeps — then head to bustling Gwangjang Market to sample the street food for which South Korea is famous.
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  • 4 hours
  • Free Cancellation
From
$92.31
From
$92.31

Private Seoul City Tour

Private Seoul City Tour

star-5
4
See the ancient and modern worlds of Korea happily coexist on a private 8-hour tour of Seoul. Round-trip transportation enables you to discover the city efficiently and avoid the confusion of navigating public transit in a foreign country. Join your guide as you travel back in time at Gyeongbokgung Palace and Namsangol Hanok Village. Shop for souvenirs at Insadong and Namdaemun Market and see the Korean capital from above at N Seoul Tower.
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  • 8 hours
  • Free Cancellation
  • Taking safety measures
From
$190.00
Price varies by group size
From
$190.00
Price varies by group size
Taking safety measures

Layover Tour from Incheon Airport to Seoul

Layover Tour from Incheon Airport to Seoul

star-5
4
Incheon International Airport is a popular layover stop on flights across the world, but killing time in the airport is dull. On this tour, make the most of your layover hours and explore vibrant Seoul. With your guide at the wheel, visit top attractions like Gyeongbokgung Palace and the Namsangol Hanok Village with admission fees included. Your tour’s flexible start times mean you can easily match your layover hours.
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  • 8 hours
  • Free Cancellation
  • Taking safety measures
From
$220.00
Price varies by group size
From
$220.00
Price varies by group size
Taking safety measures

Afternoon Tour of Seoul with Hanbok Wearing

Afternoon Tour of Seoul with Hanbok Wearing

star-4.5
4
This half-day sightseeing tour around Seoul begins in the afternoon with a stop at a “hanbok” shop to try on traditional Korean clothing. After tea, take a guided tour of Changdeokgung Palace, a UNESCO World Heritage site. Set out for a stroll through Bukchon Hanok Village, which features Joseon-period houses, and stop to make your own bracelet using traditional Korean knotting techniques.
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  • 6 hours
  • Free Cancellation
  • Taking safety measures
From
$105.00
Price varies by group size
From
$105.00
Price varies by group size
Taking safety measures

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Frequently Asked Questions
The answers provided below are based on answers previously given by the tour provider to customers’ questions.
Q:
Should I book Insadong tickets in advance?
A:
We recommend booking e-tickets ahead of time to secure your spot since Insadong can get crowded. If you book with Viator, you can cancel at least 24 hours before the start date of your tour for a full refund.
Q:
How much does it cost to visit Insadong 2021?
A:
Currently, an entrance ticket to Insadong costs USD 6.31. Guided Insadong tours start around USD 6.31 per person.
Q:
What's the best way to experience Insadong?